The Search Specialist will be responsible for planning; managing, optimizing, and analyzing organic search activities. The ideal candidate will possess a strong project management background and a strong background in SEO with some knowledge in paid search. You will demonstrate excellent leadership skills that map to core competencies. You must be able to develop and drive high-level strategic initiatives, but you can also roll up your sleeves, dig in and get the job done. You will also be excellent at driving results, being able to coordinate large, multi-functional projects on-time, anticipate bottlenecks, and balance the business needs versus technical constraints.
Responsible for executing and managing keyword research and content gap analyses and presenting findings and results to stakeholders within the organization.
Responsible for managing relationship with outside vendor including assignging new projects, QAing work and delivering projects on time
Responsible for managing relationship with Adobe Advertising Cloud Account representative and prioritizing project requests from within the organization
Responsible for moderating and maintaining internal SEO yammer group by informing members of internal and industry updates on a weekly basis, answering questions and encourage user engagement.
Responsible for partnering with stakeholders within the organization and pilot new strategies and report on findings/results.
Responsible for maintaining and managing relationship with our account team at Conductor Searchlight.
Additional responsibilities include user on-boarding, facilitating monthly training calls, organizing bi-weekly one-on-one calls with stakeholders.