Director, Public Relations (Volunteer)
- Please do not apply if you are seeking a paid position, as we cannot offer one at this time.
- This is a remote (work from home) position
- A minimum 6-month commitment is requested
Are you experienced in the strategy and execution of PR efforts — and passionate about making a difference? Are you excited about the opportunity to work with smart and talented individuals committed to producing great journalism in the public interest? Can you commit around 10 hours a week, working remotely on your own schedule with our far-flung, diverse team?
Check out WhoWhatWhy.org, our fiercely independent, nonprofit news site. You won’t find fake news or clickbait headlines — just agenda-free reporting and bracingly fresh analysis. Not left-wing, not right-wing, not consensus-seeking. We just want the truth — whatever it is.
We’re gaining recognition for our quality reporting, especially election integrity. But we need help expanding our reach and impact. So we’re seeking a public relations guru to build and lead a PR team. This is a great opportunity if you’re looking to spread your wings, take on more responsibility, and advance your own skills.
We’re a nonprofit; we aren’t funded by a zillionaire and don’t accept corporate ads. So most of our staffers — including reporters, editors, writers, designers, researchers, illustrators, and social media experts — are skilled volunteers. As we work to build a full-fledged PR team, we hope you can join us.
The Director of Public Relations manages our efforts to attract interest in our work and earn greater recognition for our quality journalism. This position reports directly to the Editor-in-Chief.
- Build and maintain relationships with other media — print and online
- Introduce our work to new audiences through TV, print, social media, and audio publications
- Partner with our Editorial and Marketing teams to ensure cohesive messaging
- Identify collaboration opportunities or potential publishing partnerships with media outlets
- Create and promote PR materials, including press releases and pitches to publicize our major news stories, programs, and publications
- Help to arrange speaking opportunities and media bookings for our people
- Monitor news and social media to compile monthly reports on PR successes
- Help us recruit a talented team of other PR people to share the work
- Several years of experience in public relations (agency or client side)
- Demonstrated ability to write clear, accurate, and interesting PR materials
- Experience pitching stories to reporters
- Creative thinker who can contribute and execute new ideas
- Self-starter who can work smoothly in an all-virtual environment (we were using Zoom before most people had ever heard of it)
- Ability to thrive in an entrepreneurial atmosphere
- Channel your passion in a fast-paced, stimulating environment
- Learn the nuts and bolts of nonprofit operations in an up-and-coming organization
- Develop new skills and gain valuable experience to enhance your own career.
- Work with and learn from other skilled volunteers
- Have fun while you make a difference
To apply, send your resume and a cover letter explaining why you’re a good fit for this position. If there is no option to attach a cover letter, please email to firstname.lastname@example.org. We will not review applications that appear to be mass submissions.