Marketing Director - Digital Delivery Chicago, Illinois Marketing REF67M Global-Corporate **Job Description** **Company Description** **McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries and billions of customers served each year. As the global leader in the food service industry, we have a legacy of innovation and hard work that continues to drive us. Today, we are growing with velocity and are focused on modernizing our experiences, not to make a different McDonald’s, but to build a better McDonald’s.** **We are moving fast and are adding to our best-in-class team. Joining McDonald's means thinking big every day and preparing for a career that can have impact around the world. We are customer obsessed, committed to being leaders, and believe we are better when we work together. Over the last couple years, we’ve launched home delivery, modernized our restaurant experience through digital enhancements and have so much more to come.** **We are dedicated to using our scale for good: good for people, our industry and the planet. From ambitious recycling initiatives and balanced sourcing efforts to our partnership with Ronald McDonald House Charities, we are constantly improving. We see every single day as a chance to have a genuine impact on our customers, our people and our partners.** **Our new, state-of-the-art headquarters is located in the booming West Loop area in the heart of downtown Chicago. It's set up to be a global hub that cultivates innovation. Take a class at Hamburger University, sample future menu items in our Test Kitchen, and utilize the latest technology to communicate with your team around the globe! Our office helps us connect with each other like never before. Participate in monthly organized events, enjoy massive outdoor spaces, an 8000 square foot gym, and an onsite McDonald's serving international favorites. Needless to say, you’ll be lovin’ it here!** **Reporting to the Marketing and Strategy Lead in Latin** **America, the Digital and Delivery Lead will be responsible for the successful** **deployment and execution of reciprocal Marketing, Digital and Delivery** **initiatives throughout Latin America by encouraging an effective working** **relationship between McDonald’s corporate functions and Marketing leads in the** **region’s DL organizations and by providing overall LatinAmerica business** **advisory and counsel.** **The Digital and Delivery Lead plays a vital role in** **determining how to use McDonald's corporate resources to effectively drive** **needle-moving initiatives in the region. This critical hire will** **draw upon exceptional relationship building skills in order to serve as a** **liaison across a variety of internal and external partners in supporting** **development, execution and activation of multiple brand marketing strategies.** **Encouraging credibility and trust will be important to build a productive** **relationship between McDonald's corporate functions and the DL (Developmental** **Licensees) in the region.** **Job Description** **The Latin America Digital and Delivery Lead is specifically** **accountable for the following:** **Ensuring that country Digital & Delivery Plans are** **aligned with market-level and DL Business, Marketing and Corporate** **Communication plans; Assisting market teams in establishing key targets for** **growth to support the Velocity Plan. Drive accountability of targes and** **deliverables at both market and DL level** **Reinforcing a consumer-centric culture across all markets,** **ensuring consistent execution of the growth priorities into executable tactics.** **Evaluating campaign results and promotional effectiveness. Identifying** **potentially unfavourable business circumstances whenever necessary and pursuing** **opportunities to course correct expeditiously** **Identifying commonalities across country Marketing** **strategies generally, as well as Digital and Delivery specifically, in order to** **maximize resources and drive business results.** **Continually drive McDonald's brand strength in Latin America** **by working closely with DL leadership to identify and deliver mutually agreed** **upon business goals. Generate deep consumer engagement and demand. Incorporate** **consumer insights and relevant market research to further McDonald’s brand** **leadership in the region.** **Developing business strategies to increase long-term volume** **and sales growth; work with DLs to explore opportunities in Digital, Delivery** **and beyond** **Advising market leadership/DL Partner in the development of** **country business plans and specific business issues, when appropriate and** **requested (provide guidance and feedback on QBRs, Business Reviews, Phase 1 and** **Phase 2 business plans).** **Identifying and providing necessary resources to assist the** **Country all phases of their job. Represent and convey local market needs and** **concerns to Corporate functions.** **Demonstrating strong leadership qualities and ability to** **instill confidence in their consulting skills and knowledge.** **Providing actionable input and collaborating with global** **teams to identify benchmarking opportunities, synergies and standard** **methodologies.** **Ensuring markets’ Digital and Delivery leads participate and** **contribute towards knowledge sharing plaftorms and global strategic forums.** **Organizing and coordinating relevant Digital & Delivery** **committees/ meetings/ video conferences that encourage and reward the sharing** **of ideas, learning, tools and resources.** **Supporting the development of the Marketing, Digital and** **Delivery leadership in the markets by building strong relationships among DL’s,** **local leadership, functional counterparts in the markets or at segment level,** **agencies, suppliers and staff to achieve maximum performance** **Building relationships with relevant agencies and suppliers** **to facilitate local and/or pan-regional programs** **Ensuring compliance with agreements and rules of engagement** **established in alliance agreements within the zone** **Exercising Brand stewardship responsibility to ensure all** **creative assets and materials, TV and radio ads, printed, digital and social** **media, POP, merchandising and owned media channels represent McDonald’s brand** **in an appropriate and relevant manner.** **Qualifications** **Qualifications details...** **Additional Information** **McDonald’s is committed to providing qualified individuals with disabilities reasonable accommodations to perform the essential functions of their jobs. Additionally, if you (or another applicant of whom you are aware) require assistance accessing or reading this job posting or otherwise seek assistance in the application process, please contact** **email@example.com** **McDonald’s provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.** **Nothing in this job posting or description should be construed as an offer or guarantee of employment.** McDonald's Corporation and McDonald's USA, LLC (the "Company") are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances.