Media Director at DDB

The Media Director takes the lead on managing the client relationships and managing the media team. This position requires highly-developed time management, multi-tasking and organizational skills.

Business Leader

• Developing media plans for both digital and traditional media
• Work directly with clients and contribute to solving their business challenges
• Collaborate with the creative, strategy, digital and account management teams to develop integrated plans
• Oversee the development of media goals, objectives, strategies and tactics
• Manage the media budget
• Determine media accountability standards, both quantitative and qualitative
• Represent the agency to clients, industry and internal partners
• Brutally organized, with project status top of mind or at least at their fingertips
• Contributes to new business pitches, as needed
• Demonstrates confidence in and can articulate their own POV, as well as the agency POV
• Effectively manage the team’s workload, and identify issues and determine resource solutions as needed

Team Builder

• Set client expectations for deliverables for campaign, projects, etc.
• Manage communication with other departments to ensure work schedules are in place, and media deadlines are met
• Collaborate on developing agency Point of Views on media issues
• Take a lead role in creating and presenting new business pitches
• Understands Rodgers Townsend as a company and its philosophy; brings the Rodgers Townsend values to life
• Manages up & down effectively
• Shares best practices with internal and client teams

Idea Champion

• Champion the agency’s POV and contribute your own personal vision for media strategies and multi-channel program offerings for clients
• Ensure that we are constantly innovating and providing clear value for our clients
• Collaborate with internal teams to create and optimize high-performing marketing programs
• Think creatively and inspires creativity in their clients and agency team.
• Champions 360’ ideas and solution-neutral thinking
• Nurtures and protects the integrity of the creative idea; takes the creative to new places
• Is a true partner to his/her creative & strategy partners.
• Synthesizes consumer insights, brand knowledge and marketing know-how to effectively defend and persuade their clients to embrace a strong strategic idea and keep it sold
• Initiates and implements big-picture thinking, guiding the agency team to produce superior results.

Qualifications:

• 10+ years of Traditional (TV, OOH, Radio, Print) and Digital Media (Display, Video, Paid Social) planning and buying experience
• Experience in both digital and traditional media planning
• Previous experience in digital ad placement (Facebook, Instagram, Google Ad Words, etc.) is required. Preferably in an agency environment
• Superior presentation and writing skills
• Solution-oriented, assertive and resilient
• Readiness for personal responsibility