REI is a different kind of company and we always have been. Eight decades ago, we were founded by a community of 23 friends connected by the shared belief that a life outdoors is a life well lived. Today, we have 6 million active members and are the largest consumer co-op in the United States.
The Digital Experience Team at REI is responsible for designing the websites, apps and in-house tools that support and inspire our customers to get outside. As a Senior UX Researcher, you will use your skills to design, conduct, and analyze research that informs and evolves our digital touchpoints.
You will be an advocate for our customers and help the Co-op translate business objectives into products and services that break down barriers and enable life-changing experiences. You’ll collaborate with designers, copywriters, developers, product managers, and business partners to inspire and awaken a lifelong love of the outdoors in everyone.
The key responsibilities of this role include:
Designing, conducting and leading quantitative and qualitative user experience research to inform and validate the design of digital user experiences
Provide synthesis of existing research and a critical lens to frame business questions and decision making
Inform and influence design by providing data-driven recommendations and customer hypotheses in well-communicated reports and presentations
Define and optimize research methods used by the Digital Experience Team
Mentor less-experienced members of the team
5 years in user research, user experience, interaction design, usability research, or closely-related fields
5 years’ experience with optimizing customer experiences, recommending user flow and designing interactions based on business goals and customer needs
Proficient or knowledgeable in a breadth of customer experience research methods, e.g., ethnography, diary studies, survey, usability studies, shop-alongs, eye-tracking, VOC, web and location analytics
Strong knowledge of user experience deliverables such as site maps, wireframes, flow charts, personas, functional specifications, and style guides
Highly proficient with data analysis including software and data
Experience mentoring and coaching team members
Proven ability to work collaboratively with multi-disciplinary teams to promote open communication and teamwork
Degree in a related discipline: user experience, interaction or interface design, human-computer interaction (or equivalent)
Prior experience with retail companies and designing for optimal customer experience and increased revenue
Strong knowledge of related disciplines such as information architecture, content strategy and brand communications
Real. Alive. Connected. These are a few words that describe life at REI. Whether it’s in our careers or in the great outdoors, we aspire to adventure in all ways! At REI we value our customers; we work hard to earn our reputation for quality and integrity every day. Our commitment remains the same as when we started out in 1938: to inspire, educate and outfit for a lifetime of outdoor adventure. Join a passionate community of people who believe in one simple truth: an outdoor life is a life well-lived. Get ready to harness your creativity, customer focus and enthusiasm for living life outdoors—we can’t wait to meet you!
REI is proud to be an Equal Opportunity Employer.